Congratulations! You’ve started researching engagement rings. Purchasing an engagement ring does not have to be the daunting task you might anticipate.

Before visiting the Jeweler
Once you’ve made the decision to propose, conversations about jewelry will become instantly interesting. I’m talking about any hint you can get, from whether she likes the classic style of her friend’s engagement ring, the micro pave diamond halo to what she may or may not have so subtly pinned to her Pinterest feed. Confide in someone close to your partner to see if they can gather some information as to what she’s been thinking about, or if there was something she saw in a magazine that really caught her eye.

Your Budget
Let’s face it: Your budget will be tested. Regardless of your budget, buying an engagement ring is going to be expensive. You will not find a Groupon or Living Social deal for the perfect ring. Don’t be afraid to tell the jeweler your limit, that way they can hone in on the perfect engagement ring.

Going custom will sound complicated and expensive (but it’s not).
One thing you’ll find out is that the diamond and the setting do not always have to come as one package. Yes, it’s easier to buy a ring as you see it, but you can buy the setting and diamond separately, and then have the jeweler make your own custom ring. But don’t let the word “custom” overwhelm you; this does not mean “expensive”. What this means is you happen to like the stone in one ring, and the setting in another, and now you can make your perfect engagement ring. It never hurts to ask. I promise you, the jeweler will do whatever they can to make you happy.

Educate Yourself
Before you go engagement ring shopping it’s important to know the basic diamond cuts and shapes. From princess to emerald cut, find out the little details that make each diamond unique.

Alex & Co. has a wide selection of jewelry, from diamond rings to gemstone earrings, our array of jewelry is endless. Give us a call today at 617.965.8777!